The dining experience that creates a loyal customer, one that chooses your restaurant when discretionary dollars are being spent, is based largely on the ability to ensure that they are not disappointed by the consistency of the food quality.
While it’s important that you perform all the basic ‘blocking and tackling’ that create a great overall dining experience like great tasting food with excellent service, it is every bit as important that your game plan is executed consistently. What is delicious on Tuesday night should be just as delicious on Saturday night. Furthermore, consistency doesn’t just go a long way with your guests,
but your crew will appreciate it and your wallet will thank you for it.
As a business, falling short of providing that consistent experience can be easy to do, even despite having a seasoned and well-versed chef. Weekends provide larger crowds, which produce stress on labor and preparation. Stress can lead to mistakes or cut corners, which can lead to inconsistency in flavor, texture, even timing.
Since the number of guests is not under your control, the first step to improvement is to lessen the stress on your staff. In any trade, the right tools can be used not to replace a laborer, but to assist them. The kitchen is no different. Having the right equipment can allow your staff to put their focus where it needs to be.
A Henny Penny FlexFusion combi oven for example, allows you to cook foods at low-temperatures over many hours, even days, and still maintain the utmost levels of moisture and tenderness. Whether you are roasting overnight or doing light sous vide production, your staff should be focusing on items that need to be prepared in the moment, not on items that could have been started yesterday. Not only are today’s combi ovens a time saver for your staff, but they cook with greater accuracy and consistency than traditional ovens. Ovens today have the ability to save and store programs as well as deliver messages in the moment. These processes go to the heart of consistency, creating the right environment for an item that can be duplicated every time.
Open fryers such as Henny Penny’s Evolution Elite series are no different. The programmability in these machines makes operation simple, efficient and consistent. Once you add in the built-in filtration, you have oil that lasts twice as long. And with oil quality being one of the main factors of consistency when it comes to a fryer, you’ll want to be sure you’re producing the same product with the same color and flavor every time. Perfecting your oil filtration and usage will also mean long term cost savings.
Pairing your fryer with the versatility of a SmartHold holding cabinet, you’re now able to offer dishes that take longer to cook, such as fried chicken, and serve them quicker. The holding cabinet allows you to cook in batches and hold food at perfect temperatures and moisture levels, again allowing staff to place their focus elsewhere. Proper utilization of a holding cabinet means not having to worry about that food until the moment it’s needed, increasing service speed and customer satisfaction.
With just these three pieces of equipment, you’ve made it easy to prepare food, freed up your staff and delighted you return customers with a consistent meal that has been cooked identically to their previous visit. Of course purchasing new equipment won’t be the source of success by itself. Execution trumps implementation, and in order to properly execute, a chef or restaurateur must first have a plan in place to properly manage around peak hours and slow hours, to eliminate food overages and shortages and to properly motivate and get the most out of their staff. Manufacture consistency in these areas and the rest will follow suit.
You pleased your guests the first time, that’s why they’ve come back. Make sure you’re doing what it takes to validate their faith in your restaurant, your process, and your food.
To hear more on this topic, be sure to take advantage of our archived webinar, Quality to Table: Creating Repeat Customers, with guest speaker and Corporate Executive Chef, Benjamin Leingang. To register and view the webinar for free click HERE. For more ways to improve your guests’ experience, be sure to subscribe to Henny Penny’s Our Take blog HERE. More information on the products mentioned in this article can be found at www.hennypenny.com/products.